Srinath Rengarajan

Srinath Rengarajan

Srinath Rengarajan

Research Partner and Doctoral Candidate
Dufourstrasse 50
9000 St. Gallen
Main Focuses
  • Decision Intelligence
  • Decision Model Innovation
  • Strategy
  • International Management
Fields of research
  • Decision Intelligence
  • Emerging Markets (China, India)
  • Strategy Process & Practice
Further fields of research
  • Social Capital Theory
  • Business Models
  • Institution Based View
  • HQ-Subsidiary Relationship
Professional Career

Strategy Analyst & Post Graduate Researcher

Strategic Projects Trucks, Daimler AG, Stuttgart (Nov. 2013 - Sept. 2017)

  • Development and implementation of product and market strategies for Daimler Trucks in China
  • Strategy and future scenario development for electric and autonomous trucks
  • Market, competitor, and business intelligence; trend analyses; business model development
  • Strategy analyses, derivation of implications, and preparing top management reports
  • Building up and managing academic and industry partnerships in Germany, India, and China 
Teaching Activities Guest lectures on ’Doing business in China and India’
Affiliations

Strategic Management Society (since 2016)

International Association of Chinese Management Research (since 2016)

Alumni Associations of NITK Surathkal, RWTH Aachen, and Fraunhofer Society